Obsessing Over the Social Landscape

"There are approximately 350 million facebook users who spend nearly 10 billion minutes there a day checking in with friends, writing on people’s electronic walls, clicking through photos and generally keeping pace with the drift of their social world ("To Deal With Obsession, Some Defriend Facebook," NYTimes)."

In a recent New York Times article, renowned analysts from Columbia and MIT, commented on a study that proved facebook was literally taking over student's lives and creating a physical blockade of procrastination. I know what you're thinking--"duh!"--but, do we really take this seriously? According to the article, a few students did and deactivated their facebook accounts to allow themselves to focus more on their studies and non-mediated relationships.

There is commentary on the "new" facebook and the live-feed that it features: "'You’re getting a feed of everything everyone is doing and saying,' Ms. Simmons, an educator and the author, said. 'You’re literally watching the social landscape on the screen, and if you’re obsessed with your position in that landscape, it’s very hard to look away.'"

In Communication and Cyberspace, it is noted that cyberspace may feel real and take on similar traits of real life, personal interactions, but is in fact lacking the crucial component of non-linearity.

"Cyberspace consists not only of material things like people and their artifacts (computers, modems, telephone lines, etc.); it also has two major nonmaterial components: relationships among individuals, and the cybercultural contents of their heads--the sense of belonging to cyberspace, and relational, and cognitive--constitute not only cyberspace itself, but what is often called "culture" more generally (Communication and Cyberspace, "Who Shall Control Cyberspace?" Beniger, p. 61)."

With relation to facebook, when do we draw the line between cyberspace and reality when cyberspace begins to encompass reality, translate into reality and inhibit reality? Facebook may exist only in cyberspace, but that is not where it is solely present. However, there are instances that will stay on facebook and most likely never be discussed in real-life, for instance your high score on “Farmville,” but there are more such instances that will translate off of facebook. For example, lets say you comment on someone’s ending of a “relationship” with someone else on facebook; you probably know that person and will discuss it with them off of facebook.

Facebook is indeed a social landscape and includes yourself and 100’s of your “friends” (or so that is apparent to you) and has the ability to make you obsessed with your position on that landscape. In fact, to make sure I was productive in writing this entry, I signed myself out of the usually-always-open facebook.

As an interesting caveat, here is a look at the top facebook trends of 2009:

This provides us with insight of how there are trends that are important specifically in the realm of facebook , for example “Facebook Applications,” and there are also trends which translate off of facebook and into mainstream, non-linear society, like “Swine Flu.”